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 Click the PDF icon to download our full presentation.
1: Success Through Recognition and Repetition
With over three years of experience, we have established a great reputation by advocating that consistency and repetition is the key to acquiring new customers. It is not uncommon for our restaurants to experience 300 new customers a month for a new restaurant and even higher for an established restaurant (from a 10,000 piece mailing). Because it usually takes about three or four mailings to the same audience to motivate the potential customer, we encourage our clients to invest in a six-time mailing program to effectively reach the targeted area of potential customers.
2: A Systen To Match Your Budget
With over three years of experience, we have established a great reputation by advocating that consistency and repetition
is the key to acquiring new customers. It is not uncommon for our restaurants to experience 300 new customers a month for a new restaurant and
even higher for an established restaurant (from a 10,000 piece mailing). The average patient spends $600-$1,000 per year, which translates to our Dent-A-Cards©
generating anywhere from $18,000-$50,000 of new patient revenue per month! Because it usually takes about three or four mailings to the same audience to motivate the
potential customer, we encourage our clients to invest in a six-time mailing program to effectively reach the targeted area of potential customers.
3: The Community Your Restaurant Is Located In
Is Reflected In The design Of The brochure
Because each restaurant is marketing to different ethnicities and demographics,
the overall look and feel of your Dine-A-Card© needs to resemble your
surrounding community. In order to gain the attention of potential customers,
the use of photography that represents your targeted clientele as well as text
that accurately embodies your restaurant is essential. At NRAA, we research
your surrounding community, work with you to decide on what direction your
Dine-A-Cards© should take, and design your brochure to match your area and
your restaurant.
4: Unique Or Extinct?
Every restaurant has select characteristics that make it different from the rest. Whether
Your restaurant has a beautiful interior, offers delicious food, is ran by a father
and son duo, or is located by a movie theater, we like to highlight these qualities and
show why your restaurant is unique.
5: Call To Action
Potential customers need to be motivated to visit your restaurant. We look at all the offers
That work around the country and then match the right ones with the income level in your
community. Potential customers with varied income levels respond to different offers
6: Mapping
It's not what you know, it's who you know. While owning a large list company,
we are able to pull geographical and demographical data including: distance from
your restaurant, age of occupant, percentage of households with children, home value,
income levels, number of apartments and businesses, etc. This data allows us to
specifically target the group that has the greatest potential of dining with you.
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